Selling Sickness: How the World's Biggest Pharmaceutical Companies Are Turning Us All into Patients

by Ray Moynihan, Alan Cassels

Publisher: Nation Books
Publication Date: Friday, June 10, 2005
Number of Pages: 254
ISBN: 1560256974


Book Summary:
Thirty years ago, the head of the drug company Merck made some remarkably candid comments about his distress that his company’s market was limited to sick people. Suggesting he would like Merck to be more like the maker of Wrigley’s chewing gum, the CEO said it had long been his dream to make drugs for healthy people, to "sell to everyone."

That dream now drives the marketing machinery of the most profitable industry on earth. From award-winning Ray Moynihan,—one of the world's top medical journalists—Selling Sickness reveals how widening the boundaries of illness and lowering the threshold for treatments is creating millions of new patients and billions in new profits. This in turn is driving up personal drug bills and threatening to bankrupt national health systems all over the world. As more and more ordinary life is "medicalized," the industry moves ever closer to being able to "sell to everyone."


advertisement

 

More Health Policy BooksMore Health Policy Books ...

 
 


Copyright © 2014 Biohealthmatics.com. All Rights Reserved. Contact Us - About Us - Privacy Policy - Terms & Conditions - Resources

Can't find what you are looking for? View our Site Map